REGULATION.>>YOUR REACTION TO THAT?>>AS EASY FOR TIM COOK TO SAY BECAUSE HE DOESN’T DEAL WHEN IT COMES TO DATA AS OTHER PEOPLE LIKE THE FACEBOOK AND SOCIAL MEDIA PLAYERS. SO SOME WOULD SAY HE’S PROBABLY ABLE TO LOB STONES AT THIS UPON THE AND WITH HIM LOOKING AT REGULATION OVER SOCIAL MEDIA, DOESN’T THE THAT HELP HISSINGS AS WELL DOESN’T IT STRENGTHEN APPLE AT THIS POINT IN SO I THINK IT IS EASY FOR HIM TO SAY.>>THEY’VE USED THAT AS MARKETING TOOL JAMES BUT WHAT DO MAKE OF THIS BECAUSE AGAIN, IT IS POSSIBLE WE’VE TALKED ABOUT THIS FOR — LITERALLY BEEN TALKING ABOUT IT FOR YORES THAT THEY NEED TO COME UP WITH SOME REGULATORY SYSTEM WITHIN TECHNOLOGY BUT NOW THAT YOU’VE HAD THESE — FACEBOOK, GOOGLE, FALLING FLAT ON THEIR FACE NOT DOING A GREAT JOB IF THEY EVEN DECIDED TO SHOW UP IN FRONT OF CONGRESS THAT THIS IS A REALLY TRICKY SITUATION THAT THE TECHNOLOGY COMPANIES ARE FACING.>>I THINK — SUZANNE RAISES A GREAT QUESTION IS — I THINK CONSUMERS SHOULD BE VERY SKEPTICAL HERE IS THIS A PLAY WHERE HE THINKS HIS BUSINESS MODEL WILL DO BETTER UNDER REGULATION THAN SAY A FACEBOOK OR A GOOGLE THAT APPLE COMPETES WITH IN SOME ARENA YES APPLE HAS SERVICES BUSINESS BUT THEY ARE HARDWARE COMPANY, MAYBE HE SEES AN ADVANTAGE. I JUST IT SHALL I JUST THINK THAT THIS STATEMENT THAT THIS IS A MARKET FAILURE FIRST OF ALL — MARKETS DON’T HAVE TO WORK PERFECTLY THEY JUST HAVE TO WORK BETTER THAN GOVERNMENT, AND SECOND OF ALL PEOPLE WANT FREE SERVICES. SO TO SAY IT IS A FAILURE THAT PEOPLE HAVE TOLERATED YEARS AND YEARS OF TRADING PERSONAL INFORMATION FOR LOTS OF SERVICES, I THINK IS A MISTAKE. THAT I THINK PEOPLE FOR BETTER OR RS HAVE ENJOYED A LOT OF FREE STUFF IS THEY’VE GOTTEN FROM SILICON VALLEY AND YOU KNOW, MAYBE THEY WOULD LIKE A DIFFERENT TRADE BUT I DON’T THINK THAT GOVERNMENT, I WOULD BE VERY WORRIED ABOUT ABOUT A GOVERNMENT PROGRAM THAT — EPPEDZ UP ADVANTAGING INCUMBENT LIKE APPLE AS IT USUALLY DOES AND PREVENTS NEW COMPETITOR. SKTS I HAD THIS CONVERSATION WITH — SOMEONE OVER LAST FIVE YEARS DAYS OR SO ABOUT FORECAST AND INDIVIDUALS RESPONSE WAS — GRAB A DRINK. QK TO THE PARTY. WHERE HAVE YOU BEEN THE LAST –>>IN THE A SURPRISE FOR ANYBODY REALLY? TEN YEARS OF THE FACEBOOK LIFE, LITERALLY — THAT FACEBOOK IF YOU USED FACEBOOK OVER THE YEARS THEY CONSTANTLY ASK YOU FOR MORE AND MORE AND MORE GRANULAR PERSONAL INFORMATION THEN YOU SIT BECOME AND GO WOW, IT IS FREE. GREAT ARTICLE IN “THE WALL STREET JOURNAL” THIS WEEKEND.>>BASICALLY REASON INSTAGRAM FOUNDER LEFT IS BECAUSE FACEBOOK AND WANTED TO EXTRACT MORE INFORMATION FROM YOU FROM INSTAGRAM THEY WANT TO KNOW YOUR LOCATION AND THEY ARE LIKE WOW, THIS IS NOT WHAT WE SIGNED UP FOR. BUT I THINK INEVIDENTIBILITY THAT IS THE BASICALLY THE SIGNAL FROM ALL OF TECH I WAS AT THE LAGUNA BEACH THE LIVE EVENT AND EVERYBODY UNDERSTANDS THAT THIS IS A NEW REALITY. IF YOU DON’T IF YOU’RE NOT PREPARED YOU SHOULDN’T BE CEO.>>BUT I THINK IF YOU LOOK AT WHAT’S HAPPENING IN EUROPE PEOPLE ARE SAYING WITH PRIVACY AND KINDS OF CONCERNS OUT THERE WE’RE GOING THAT WAY WE BETTER BE PREPARED FOR IT AND TIM COOK IS IN UNIQUE POSITION BECAUSE LET’S NOT FORGET APPLE HAD A HARD LINE IN WHAT PRIVACY MEANS AND NOT ACCESS ANYTHING THAT’S ON THERE SO I THINK THEY THINK THIS IS GOING TO MAKE THEM MORE POPULAR BECAUSE THEY’RE ALL ABOUT PRIVACY AND EVERYBODY ELSE ON SOCIAL MEDIA MAYBE ISN’T.>>I DON’T KNOW IF THEY’RE ALLEN ABOUT PRIVACY BUT THEY SEE THIS AS PROBABLY A POSITION OF STRENGTH THAT THEY’RE IN RIGHT NOW.>>REFERRING TO APPLE AND I WAS VERY CRITICAL OF APPLE PUSHING BECOME ON FBI WHEN — WHEN THE FBI WANTED A A PHYSICAL TO HELP. ESSENTIALLY RIGHT CODE SO THEY COULD ACCESS ONE OF THE TERRORISTS THE MURDERERS PHONES AND APPLE PUSHED BACK THAT IN COURTS AND A I WAS CRITICAL OF THEM BUT AGAINS THAT THE LINE AND THIS IS REALLY — REALLY A — STANCE THAT STEVE JOB TOOK FROM THE VERY BEGINNING. BUT THESE ARE DIFFERENT — THEY ARE DIFFERENT BUSINESSES. FACEBOOK AND GOOGLE ARE DIFFERENT GOOGLE IT A LESSER EXTENT BECAUSE OF THE ANDROID OPERATING SYSTEM AND THEY’RE IN DEVICE BUSINESS INDIRECTLY BUT AGAIN TIM COOK IS — THROWING SOL SHADE.>>YEAH, AND IT COULD BE JUST A BUSINESS MODEL QUESTION. I THINK YOU OUGHT TO BE SKEPTICAL WHEN YOU HEAR AS PRESENTED AS SCHISMLY A FUNDAMENTAL BELIEF. THESE COMPANIES HAVE DIFFERENT MODELS AND SOME OF THEM ARE MORE VULNERABLE TO CERTAIN REGULATION THAN OTHERS. SO I WOULD SAY CONSUMER BE AWARE.

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